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Aliant Brands
Promotional Marketing Blog

Learn more about creative marketing tactics that help companies grow in today's social-media-influenced world. From tips on corporate events and growth-hacking to sending influencer kits and prioritizing company culture, you'll find ways to help your company succeed.

Jan 212 min read

BRAND AWARENESS

Your Brand’s Best Kept Secret: The Power of Vertical Integration

Lost in the chaos of branding? Simplify it all with vertical integration—seamless design, production, and results you can trust.

Adapting for Impact: Key Marketing Strategies for 2025

Jan 64 min read

BRAND AWARENESS

Adapting for Impact: Key Marketing Strategies for 2025

Navigate 2025's marketing challenges with actionable strategies. Embrace AI, personalization, and authentic connections to thrive.

The Future is Warm: Mocha Mousse Becomes 2025’s Iconic Hue

Dec 24, 20242 min read

The Future is Warm: Mocha Mousse Becomes 2025’s Iconic Hue

2025’s Color of the Year is here! PANTONE 17-1230 Mocha Mousse—a warm, rich hue inspiring comfort, connection, and thoughtful design.

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Dare to Stand Out: Unlocking the Power of Full Custom Products

Dec 19, 2024

Merchandise & Apparel

Dare to Stand Out: Unlocking the Power of Full Custom Products

Customization is key. Fully personalized products elevate your brand, drive results, and connect with customers like never before. Start now

Oct 4, 2024

Unlock the Power of Promotional Products: Boost Your Brand and Drive Lasting Results

Promotional products act as walking billboards, keeping your brand top of mind and building lasting customer loyalty.

The Science Behind Effective Trade Show Swag: Mastering the Art of Memorable Promotional Items

May 2, 2024

The Science Behind Effective Trade Show Swag: Mastering the Art of Memorable Promotional Items

In the dynamic arena of trade shows, where every brand competes for a moment of attention, the power of effective promotional...

Harnessing the Power of Promotional Apparel in Workplace Culture

Apr 30, 2024

Merchandise & Apparel

Harnessing the Power of Promotional Apparel in Workplace Culture

Discover how custom apparel can unite, inspire, and boost workplace morale.

The Evolution of Corporate Gifting in a Post-Pandemic World

Apr 30, 2024

Merchandise & Apparel

The Evolution of Corporate Gifting in a Post-Pandemic World

In the wake of the global pandemic, the corporate world has witnessed seismic shifts, not just in how businesses operate but also in the...

Why Every New Business Needs a Website: The Key to Success in the Digital Age

Apr 9, 2024

Brand Awareness

Why Every New Business Needs a Website: The Key to Success in the Digital Age

Congratulations! You’ve taken the bold step of starting your own business. But in today’s fiercely competitive market, merely having a...

Dec 18, 2023

Schools & Colleges

Crafting Identity: A Guide to Designing and Implementing Your School Brand

Crafting Identity: A Guide to Designing and Implementing Your School Brand

Navigating Success: The Role of Environmental and Directional Signage in Your Marketing Strategy

Dec 18, 2023

Brand Awareness

Navigating Success: The Role of Environmental and Directional Signage in Your Marketing Strategy

Navigating Success: The Role of Environmental and Directional Signage in Your Marketing Strategy.

The Value of Trust: Why Partnering with a Design Agency Trumps Design Mills

Sep 25, 2023

Brand Awareness

The Value of Trust: Why Partnering with a Design Agency Trumps Design Mills

The Value of Trust: Why Partnering with a Design Agency Trumps Design Mills

Small Business Success: The Power of Promotional Products

Sep 25, 2023

Merchandise & Apparel

Small Business Success: The Power of Promotional Products

One powerful tool that small businesses should consider incorporating into their marketing arsenal is promotional products.

The Gift That Keeps on Giving

May 5, 2023

Brand Awareness

The Gift That Keeps on Giving

Gift-giving can help your business stand out from the crowd and outshine even your strongest competitors.

The Benefits of Corporate Gifting

Oct 27, 2022

Merchandise & Apparel

The Benefits of Corporate Gifting

When companies take the time to send gifts for associates and clients it’s a direct reflection of your company and your values.

Make Your School Website Parent Friendly

Oct 10, 2022

Schools & Colleges

Make Your School Website Parent Friendly

Your website can be the first point of contact most parents have with your school.

Traditional marketing. How can it be used for your business?

Sep 29, 2022

Brand Awareness

Traditional marketing. How can it be used for your business?

A well targeted marketing campaign can be effective in hitting home with your audience and creating a memorable link with your company.

Yearbook Printing - The Importance of Yearbooks

Sep 19, 2022

Schools & Colleges

Yearbook Printing - The Importance of Yearbooks

A yearbook is an annual publication which – in its simplest terms – gives information about events and activities of the previous 12 months.

Get Noticed with Roller Banners

Sep 19, 2022

Get Noticed with Roller Banners

A good roller banner will get you noticed and deliver the right message if designed effectively.

Floor Graphics Are Underrated

Sep 12, 2022

Brand Awareness

Floor Graphics Are Underrated

The floor is the limit! Few visual effects are as impressive and original as self-adhesive floor films.

INFOGRAPHICS: WHY ARE THEY SO EFFECTIVE?

Sep 7, 2022

Brand Awareness

INFOGRAPHICS: WHY ARE THEY SO EFFECTIVE?

We all know that it's more fun to look at pretty pictures or watch cool videos than it is to read plain text.

Sep 1, 2022

Brand Awareness

MAKE YOUR LOGO POP WITH ENVIRONMENTAL GRAPHICS

In many ways, your logo is the epicenter of your brand. It’s the mental image people use to remember what your company does and what it stan

ADD PROMOTIONAL PRODUCTS TO YOUR MARKETING STRATEGY

Sep 1, 2022

ADD PROMOTIONAL PRODUCTS TO YOUR MARKETING STRATEGY

Promotional products are a form of traditional marketing. It is a way in which your company can get potential customers to remember your bra

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